SEO and PPC Strategist - Lawyer Legion

Lawyer Legion is currently seeking a SEO and PPC Strategist to join what is soon to be the most sophisticated lawyer directory on the planet.

Details:

Duties:

Setup and manage all PPC campaigns including Google AdWords and Facebook Advertising
Setup and manage Google Analytics including goals and conversion tracking
Perform keyword and industry research to determine scope of new SEO projects
Optimize client website content and meta data to meet current best SEO practices
Develop quality inbound links to help achieve first page organic rankings in Google, Bing, and Yahoo
Provide oversight and serve as quality control when working with clients and project staff including writers and designers
Create and optimize local map listings on Google My Business and citations
Create and optimize lawyer directory listings on free and enhanced profile accounts
Implement and monitor social media strategies for key clients
Collaborate with design and content teams to implement effective SEO strategies
Create and present periodic SEO and SEM progress reports for internal/external use

Minimum Requirements:

Degree in Advertising, Marketing, or related field is a plus. Comparable on-the-job experience is welcomed.
Must have minimum 2 years experience in the internet marketing industry.

Ideal Candidate:

Experienced leading successful online marketing campaigns for businesses
Experienced with Social Media campaigns for businesses
Google AdWords certified
Google Analyitcs certified
SEMrush certified
Strong knowledge of SEO and PPC tools such as Google AdWords, Google Analytics, Google Search Console, and SEMrush
Basic understanding of HTML / CSS / Photoshop
Strong leadership skills and enthusiasm.
Excellent verbal and written communication skills.
Able to innovate and develop new strategies, techniques, and methods
Experienced with WordPress and Content Management Systems
Strong knowledge of search engine guidelines, algorithms and current ranking factors
Strong understanding of Google Webmaster Guidelines
E-mail marketing experience is a plus
Prior experience with law firm marketing and knowledge of legal industry is a plus

Compensation:

Starting Pay: $18/hr
Full-time employment position, includes: paid holidays, 401k, PTO, health insurance

If interested, please submit the form below. Also include the urls of any online marketing campaigns that you were instrumental in optimizing.